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2026, The Year to Begin or Deepen Your Doula Journey
At the start of 2026, the year of the Fire Horse, many people feel a familiar pull towards work that feels meaningful. This blog speaks to those thinking about becoming a doula and to doulas already on the path. It explores new year intentions, the symbolism of the Fire Horse, and how doula training and doula work can grow with confidence, clarity, and trust in yourself.
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Jan 25 min read


The Observer Effect: How Presence Shapes Doula Work
Many people drawn to doula work say they are “good at being with people,” even before they know why that matters. This article explores the observer effect and why how a doula watches, listens, and shows up can shape birth physiology, emotional safety, and parental confidence. Grounded in research and lived experience, it explains why presence sits at the heart of BirthBliss doula training.
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Dec 17, 20256 min read


How to Build a Beautiful Doula Website That Actually Works
Building your doula website is one of the biggest steps in becoming a doula. It is your online home and your shop window, helping families understand who you are, what you offer, and how to reach you. A clear, welcoming site builds confidence, supports your doula business, and makes it easier for the right families to find you. A simple, warm website works far better than a complicated one.
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Dec 10, 20257 min read


Why I Don't Give Discounts on My Doula Training Course
Becoming a doula is a meaningful commitment, and the training deserves a foundation that supports long-term success. I keep my fee consistent to protect fairness, clarity, and the integrity of the learning environment. With payment plans and one annual charity place, accessibility remains central while ensuring every student enters the work with confidence and intention.
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Nov 27, 20256 min read


How to Build Your Doula Business: A Comprehensive Guide
Starting your doula business takes time, trust, and consistency. Learn how to find your first clients, grow your doula practice, and build confidence step by step. From connecting with birth workers to sharing your story online, these simple, proven strategies will help you grow a thriving doula business after training and keep planting the seeds that lead to long-term success.
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Oct 21, 20257 min read


What Does It Really Mean to Be Inclusive?
Inclusion is a word we hear everywhere, yet its real meaning often gets lost. This reflection explores how true inclusivity isn’t about agreement or perfection, but about curiosity, compassion, and staying open when views differ. It’s a call to build circles, not arenas, and to hold both free speech and kindness as foundations of connection in the birth world.
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Oct 7, 20256 min read


Finding Your Own Way As A Doula
Many people assume becoming a doula should involve shadowing an experienced one, just as nurses or midwives shadow in training. But doula work is unique. It is not about copying tasks, it is about presence, listening, and authenticity. Shadowing can undermine confidentiality and even knock your confidence. Instead, the best path is building your own practice with guidance and support, so you can grow into your own style of doula work.
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Sep 26, 20256 min read


Midwife vs Doula: How to Decide Which Path Is Right for You
Deciding whether to become a midwife or a doula can feel overwhelming. Midwives are registered health professionals providing clinical care, usually within the NHS, while doulas are self-employed and focus on emotional, practical, and evidence-based support. Both roles overlap in caring for women and families, yet midwives are often stretched by the system, leaving doulas free to offer the presence and continuity families deeply value.
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Sep 22, 20256 min read


Letting Go of Control: Why Birth Demands More Than Protocols
Birth isn’t something to be managed or controlled, it’s a deeply human, transformational process. This blog explores why the medical model struggles with individual variation in birth, and how Buddhist ideas of surrender and trust can help us reshape maternity care. If we want better outcomes, we need to trust women, honour their differences, and stop treating birth like a problem. It's time to remember what birth is really about.
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Sep 9, 20258 min read


A Day in the Life of a Doula: What to Expect in This Rewarding Role
Ever wondered what doulas really do? A day in the life of a doula is unpredictable, varied and full of meaning. From being called to a birth at 3am, to making tea for a tired new parent, no two days look the same. Here’s the truth: babies aren’t “delivered”, pizzas are delivered, women give birth. Doulas don’t replace midwives or doctors, and we don’t tell families what to do. We walk alongside, offering calm, care and confidence when families need it most.
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Aug 28, 20255 min read


Is Being a Doula the Right Career for You? 10 Signs This Role Could Be Your Calling
Wondering if becoming a doula is the right path for you? In this guide, we explore 10 clear signs that this role could be your calling. From being the person everyone opens up to, to feeling drawn to pregnancy and birth, to wanting meaningful, flexible work, you’ll discover whether doula training could be the next step in your journey. Find out how The BirthBliss Academy can help you turn your natural gifts into a fulfilling and life-changing career.
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Aug 11, 20255 min read


When It Feels Quiet: A Letter to the Doulas Who Are Waiting
Things feel quiet for many doulas right now, and if you're just starting out, that can feel unsettling. But you're not alone. Every self-employed path has ups and downs. Use this time to connect with other doulas, reflect, and plant seeds for the future. You're still a doula, even in the waiting. At The BirthBliss Academy, we’re listening, and we’re here for you.
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Jul 6, 20259 min read


Doula Training UK: What to Look for in a Course
Thinking about becoming a doula? Not all training is created equal. In this blog, we break down what to look for in a UK doula course, including values, format, post-course support, and how it prepares you for real-life work. From emotional presence to practical business know-how, you deserve training that fits your life and honours your future clients. Explore what sets The BirthBliss Academy apart and how we support you every step of the way.
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Jun 10, 202514 min read


Is Being a Doula the Right Career for You?
Thinking about becoming a doula? This blog explores 10 clear signs that doula work could be your calling, from your love of deep connection to your natural ability to support others. If you're craving a meaningful career that fits around your life and lets you make a real difference, this might just be it. Plus, join a free taster session and download our course pack to learn more about training with The BirthBliss Academy
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May 27, 20257 min read


We’re Not Boxes: Why Doulas Must See the Person, Not Just the Label
Doulas support people, not labels. In a world growing more aware of identity, it’s easy to fall into the trap of assumptions. But true connection starts with presence, curiosity, and listening. Every client is unique, even within the same group. Real support isn’t about getting it perfect; it’s about showing up, asking thoughtful questions, and holding space with care. Because no one fits neatly into a box, and no one should be treated like they do.
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May 23, 20255 min read


How Much Do Doulas Earn in the UK?
Curious about how much doulas earn in the UK? This in-depth blog explores typical doula fees, real-life income examples, and business tips for new and experienced doulas. Learn how location, experience, and service structure affect your income, and why financial sustainability matters just as much as emotional fulfilment. Whether you're planning to become a doula or already working with families, this article offers both inspiration and clarity.
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May 7, 20256 min read


A Day in the Life of a Doula
Step into the daily rhythm of a working doula. From early chats with clients and quiet support during labour to postnatal visits filled with listening, holding space, and small, meaningful moments, this behind-the-scenes look captures the real heart of doula work. Ideal for anyone curious about what doulas actually do or considering doula training themselves, this post offers an honest, human-centred view of this rewarding role.
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Apr 30, 20256 min read


Do We Really Need the Term ‘Full Spectrum Doula’?
The term full spectrum doula is becoming more common, but is it really something new? At BirthBliss Academy, we believe doulas already support the full range of pregnancy outcomes through compassionate listening and holding space, even without using extra labels. This article explores what full spectrum support really means, and why you don't need a special title to offer real, human care as a doula.
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Apr 25, 20257 min read


The Doula Detective: Asking the Right Questions
Being a doula is a bit like being a detective - like Jessica Fletcher, gently uncovering what matters most through thoughtful questions. Whether you're supporting someone through birth or in the early postnatal weeks, asking the right questions helps you build trust, understand their needs, and offer support that truly fits. This blog explores how to stay curious without being intrusive and how to hold space with care.
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Apr 15, 20256 min read


Essential Skills Every Doula Should Master
Thinking about becoming a doula? Or maybe you’ve already taken the first step and are wondering what makes a truly great one.
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Apr 8, 20257 min read
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