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Do You Need a Doula UK Approved Course?
Do you need a Doula UK approved course? No. It is not a legal requirement. Kicki Hansard explains what really matters when choosing doula training in the UK and what BirthBliss offers instead, including FEDANT-accredited courses.

Kicki Hansard
Jul 213 min read


The Most Powerful Tool in Maternity Care Isn't New Technology. It's Listening.
The Nottingham maternity review is heartbreaking, but it is also uncomfortably familiar. As another inquiry reveals women who felt unheard and opportunities that were missed, we must ask why these same themes continue to emerge. This article explores what needs to change, why listening is fundamental to safe maternity care and how doulas can help shape a future where every family feels heard, respected and supported.

Kicki Hansard
Jun 275 min read


Rethinking Preconception Health: Why Fathers Matter Too
A new Lancet review invites us to rethink preconception health by including fathers, not as an afterthought but as part of the whole picture. For doulas, this deepens what we already do, gently holding both parents so support can be shared, felt and lived. When partners are included and guided through presence rather than instruction, birth becomes something held together rather than carried alone.

Kicki Hansard
Apr 178 min read


Holding Humanity | Why Doula Support Matters Today
World Doula Week offers a moment to pause and notice what is often quietly unfolding in birth rooms and homes. As more families in the UK begin to explore what a doula is and how doula support can shape their experience, there is a growing recognition that birth is not only a clinical event, though a deeply personal one.
In a system that often focuses on immediate outcomes, doulas bring attention back to the whole experience. They sit alongside women, offering steady, non-ju

Kicki Hansard
Mar 267 min read


When Difficult Conversations Lose Their Way
Disagreement is normal in professional communities. The challenge is keeping conversations open before assumptions and labels take over.

Kicki Hansard
Mar 136 min read


When Helping Becomes a Problem: Reflections on Support, Labels and the Work of Doulas
In the birth world, questions about culture, support, and representation are complex. Perhaps what matters most is humility, listening, and

Kicki Hansard
Mar 77 min read


How do I start a doula career after training in the UK?
Finishing your doula training is only the beginning. This thoughtful guide explores how to move from qualification to real work in the UK, with steady practical steps, honest reflections and gentle guidance for building a sustainable, grounded doula career.

Kicki Hansard
Feb 276 min read


Understanding the Transition from Midwifery to Doula Work
Many midwives find themselves drawn towards doula work after realising they want to stay longer with women and offer a different kind of support. Although doula training can appear familiar on the surface, it is rooted in a very different way of being. This article explores why there is no shortcut from midwifery to doula work, why unlearning matters, and why doulas should be trained by those who have practised the role themselves.

Kicki Hansard
Feb 88 min read


When Advice Is Given and Women’s Choice Remains
Some incidents, including deaths, prompt difficult questions about how birth decisions are understood in hindsight. This reflection explores women’s choice, the role of non-medical support, and what a recent Regulation 28 report reveals about consent, communication, and uncertainty in maternity care, without seeking to assign blame or offer simple answers.

Kicki Hansard
Jan 267 min read


2026, The Year to Begin or Deepen Your Doula Journey
At the start of 2026, the year of the Fire Horse, many people feel a familiar pull towards work that feels meaningful. This blog speaks to those thinking about becoming a doula and to doulas already on the path. It explores new year intentions, the symbolism of the Fire Horse, and how doula training and doula work can grow with confidence, clarity, and trust in yourself.

Kicki Hansard
Jan 26 min read


How Does a Doula’s Presence Influence Birth Outcomes?
Many people drawn to doula work say they are “good at being with people,” even before they know why that matters. This article explores the observer effect and why how a doula watches, listens, and shows up can shape birth physiology, emotional safety, and parental confidence. Grounded in research and lived experience, it explains why presence sits at the heart of BirthBliss doula training.

Kicki Hansard
Dec 17, 20256 min read


How to Build a Beautiful Doula Website That Actually Works
Building your doula website is one of the biggest steps in becoming a doula. It is your online home and your shop window, helping families understand who you are, what you offer, and how to reach you. A clear, welcoming site builds confidence, supports your doula business, and makes it easier for the right families to find you. A simple, warm website works far better than a complicated one.

Kicki Hansard
Dec 10, 20257 min read


How to Build Your Doula Business: A Comprehensive Guide
Starting your doula business takes time, trust, and consistency. Learn how to find your first clients, grow your doula practice, and build confidence step by step. From connecting with birth workers to sharing your story online, these simple, proven strategies will help you grow a thriving doula business after training and keep planting the seeds that lead to long-term success.

Kicki Hansard
Oct 21, 20257 min read


The Doula Detective: Asking the Right Questions
Being a doula is a bit like being a detective - like Jessica Fletcher, gently uncovering what matters most through thoughtful questions. Whether you're supporting someone through birth or in the early postnatal weeks, asking the right questions helps you build trust, understand their needs, and offer support that truly fits. This blog explores how to stay curious without being intrusive and how to hold space with care.

Kicki Hansard
Apr 15, 20256 min read


Navigating Peri-Menopause and Menopause as a Doula
The life of a doula revolves around profound connections, deep empathy, and unwavering support. As we stand alongside families during...

Kicki Hansard
Sep 4, 20232 min read


The Value of Mentorship and Accreditation for Doulas: A Step Towards Excellence
In the world of birth and postnatal support, doulas play an indispensable role. They are the guiding lights, the comforting hands, and...

Kicki Hansard
Aug 29, 20233 min read


A Doula's Touch: Unravelling the Layers of Birth Trauma
Being a doula is a calling that resonates deep within the heart. It's about being present, compassionate, and supportive during one of...

Kicki Hansard
Aug 24, 20232 min read


The Doula Dilemma: Why Feeling Like an Outsider is More Common Than You Think
In the world of doulas, where the essence of our work revolves around connection, support, and understanding, it can be particularly challenging when we feel like outsiders. The sensation of being overlooked or not included can be disheartening, especially in a profession where collaboration and community are vital. If you've ever felt this way, you're not alone. Let's delve into some potential reasons behind these feelings and ways to navigate them. Past Experiences Shape Ou

Kicki Hansard
Aug 18, 20233 min read


The Myth of Instagram Followers: Do You Really Need Thousands to Be a Successful Doula?
In today's digital age, it's easy to equate success with the number of followers one has on social media platforms like Instagram. If...

Kicki Hansard
Aug 9, 20233 min read


Embracing Your Worth: Overcoming Imposter Syndrome for Doulas
Imposter syndrome, that nagging self-doubt and fear of being exposed as a fraud, can be an all-too-familiar hurdle for doulas. It...

Kicki Hansard
Jul 17, 20233 min read
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