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When Difficult Conversations Lose Their Way
Disagreement is normal in professional communities. The challenge is keeping conversations open before assumptions and labels take over.
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3 days ago6 min read


When Helping Becomes a Problem: Reflections on Support, Labels and the Work of Doulas
In the birth world, questions about culture, support, and representation are complex. Perhaps what matters most is humility, listening, and
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Mar 77 min read


How do I start a doula career after training in the UK?
Finishing your doula training is only the beginning. This thoughtful guide explores how to move from qualification to real work in the UK, with steady practical steps, honest reflections and gentle guidance for building a sustainable, grounded doula career.
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Feb 276 min read


What Are Ethical Foundations for Building a Doula Business?
Doula work sits between care and commerce, and how we hold that matters. This article explores five ethical foundations for building a sustainable doula business, from encouraging families to meet other doulas, to holding money with honesty, speaking respectfully about peers, keeping boundaries clear, and trusting that there is enough work to go around. A reflective piece on integrity, generosity, and long term sustainability in doula practice.
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Feb 26 min read


2026, The Year to Begin or Deepen Your Doula Journey
At the start of 2026, the year of the Fire Horse, many people feel a familiar pull towards work that feels meaningful. This blog speaks to those thinking about becoming a doula and to doulas already on the path. It explores new year intentions, the symbolism of the Fire Horse, and how doula training and doula work can grow with confidence, clarity, and trust in yourself.
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Jan 25 min read


How to Build a Beautiful Doula Website That Actually Works
Building your doula website is one of the biggest steps in becoming a doula. It is your online home and your shop window, helping families understand who you are, what you offer, and how to reach you. A clear, welcoming site builds confidence, supports your doula business, and makes it easier for the right families to find you. A simple, warm website works far better than a complicated one.
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Dec 10, 20257 min read


How to Build Your Doula Business: A Comprehensive Guide
Starting your doula business takes time, trust, and consistency. Learn how to find your first clients, grow your doula practice, and build confidence step by step. From connecting with birth workers to sharing your story online, these simple, proven strategies will help you grow a thriving doula business after training and keep planting the seeds that lead to long-term success.
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Oct 21, 20257 min read


Why Some Doulas Struggle to Get Clients – And How to Change That
Becoming a doula is a calling many of us feel deep within. We're naturally nurturing, supportive, and passionate about birth and postnatal care. But here's the hard truth: being a brilliant doula doesn't automatically mean you'll have a thriving business. The Reality of Self-Employment Self-employment, especially for women, comes with its own set of challenges. Society often views care work as something that should be offered for free, and some volunteer organisations that do
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Feb 10, 20256 min read
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